Our Focus
Through our acceleration programme we aim to provide best value add to your business. We will help you create a business plan that wins and narrate your story. You can also get access to customers through vast education system.
Our Methodology
The programme is divided into 6 topics, each of 2 weeks. Each topic has to offer:
- • Introduction webinar about the topic – key nuggets to help you understand the concept better
- • Expert session and Q&A round
- • Information book to help you build business plan following submission – review – feedback approach
- • Blogs
Curriculum
Problem Statement
- • Industry context
- • Problem statement
- • User group/Target group
- • Problem depth
- • Problem endurance
Solution
- • Idea Generation/ Solution Idea
- • Solution Thesis
- • Product Description
- • User Journey
- • Value Hypothesis
- • Why Now?
- • Validation
- • Vision
Addressable Market Size
- • Target Group - Typical profile of the TG of users who are likely to buy the offering
- • Annual Revenue per User – sales from a user in 1 year
- • Addressable Market Size calculation - Maximum potential TG users X Potential ARPU
- • Assumptions & Market growth drivers
Competitive Landscape
- • Competitors – Serving the customer need with a similar product - Direct vs Indirect
- • Differentiation viz-a-viz direct competitors, offering analysis, traction & funding
- • USP/ Disruption - Whether the Solution will disrupt existing businesses in favor of itself or it will create its own niche
- • MOAT - Key accomplishments which will put your venture in a favorable or superior business position compared to competitors in the long run
Industry Outlook
- • Industry forces – Michael Porter’s 5 forces
- • Winner takes it all market or multiple players co-exist
- • Stakeholder behavior - What are the general habits or attitudes of your TG users, as per which they consume your kind of product or service?
- • Change quotient - How strongly your TG users need to change their above behavior to adopt your product?
Revenue Model/ Pricing Structure – identifying the key sources of revenue
Production Method - How will different product modules/offerings be created?
Sales/ Distribution Channel - Channels to be used and method to sell through each channel
Servicing Method - Channels to service the TG users and suppliers
Renewal Method - How are customer contracts renewed?
Unit Economics - Estimated numbers that show there is money to be made at unit level, ensuring scalability
Growth Engine - How does the venture plan to grow? Examples given to explain better.
Scalability - Whether revenues can grow faster than the cost over time
Challenges in Business Model - Solvable difficulties in making the business model work
Revenue Plan – step-wise arrival at revenue
Operational Metrics & Customer Segmentation Analysis
Sales Cohort/ Funnel Analysis
Creating the financial model
Product Development Plan
Investment Round
- • Capital stage & investment required – how to arrive at the amount
- • Valuation and its rationale
- • Fund utilization
- • Current round goals
- • Exit Strategy for investors
Pitch Deck - The art of storytelling - what all should be included and in how-much depth
Pricing
Mini Programme – 10,000 + GST
- • Informative webinar + Expert session + Q&A
- • Information Book
- • Blogs
Full Programme – 25,000 + GST & minimum equity to create long synergy
- • Informative webinar + Expert session + Q&A
- • Information Book
- • Blogs
- • One-to-one hand holding and feedback
- • Pitch to Investment Committee
- • Partnership with Auro Scholar